Details
Posted: 06-Jul-22
Location: Nationwide
Type: Full Time
Required Education: 4 Year Degree
Salary: $110,000
Categories:
Industry - Marketing
Salary Details:
Starting Salary $110,000/annually
(Negotiable depending on experience & education)
Preferred Education:
4 Year Degree
Additional Information:
Telecommuting is allowed.
WHAT YOU WILL DO
The Senior Market Research Manager will work closely with the Associate Director - CIT to lead the execution of quantitative market research and help to coordinate qualitative research. Additional responsibilities will include working with secondary industry and consumer research (from online and other sources) and managing the analysis of syndicated data (IRI, Nielsen, etc.). The main responsibilities of the role include coordinating market research efforts with Midan’s account management teams and clients and Midan brand, designing research projects to meet client information needs, interpreting data, performing or recommending analyses (including statistical analyses), creating reports and making recommendations based upon research findings.
The Senior Market Research Manager will become familiar with the meat industry and make justifiable recommendations regarding which client-based and internal research opportunities are most valuable to Midan Marketing and its clients as well as the broader meat industry and how these opportunities should be approached. You’ll also:
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Work with account management team and clients and Midan brand to understand and document business research objectives, including project briefing and scheduling project work
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Formulate research execution and analysis plans
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Design and assist in the development of sampling plans and questionnaires
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Conduct or recommend analyses using different quantitative methods (including statistical/modeling methods)
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Perform quality control checks of survey websites and data
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Liaise with outside fieldwork vendors/contractors and other areas (sampling, programming, statistics, etc.) to ensure successful execution of research projects
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Program questionnaires using Qualtrics or works with outside suppliers for questionnaire programming and hosting
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Prepare analyses and tab specification plans
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Analyze results and develops PowerPoint reports (or contributes to other deliverables – e.g., creative materials), including drafting of conclusions and recommendations
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Analyze syndicated data from Nielsen, IRI, and Spectra along with reporting trend information from Technomic, Datassential, and Mintel platforms.
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Manage market research analyst and any additional analysts as Midan Marketing’s market research team expands
WHAT YOU WILL RECEIVE
In addition to a competitive salary, you will receive a great benefits package to include:
- Medical, dental, life, vision, wellness program, disability, 401(k), profit sharing, tuition reimbursement, a lucrative paid time off program, and paid holidays
WHY CHOOSE MIDAN
At Midan, we believe that an organization is only as good as its people. Our team combines specialists from all corners of the meat industry — passionate problem solvers, extraordinary creatives, and determined research analysts — all working together in a Great Place to Work-Certified culture.
We are passionate about our team and culture. Midan has been designated a Great Place to Work for the second year in a row. Our core values of Integrity, Family, Community, Passion, Creativity, Accountability, and Commitment are not just words on a piece of paper. We strive each day to “walk-the-talk” and to be a place you’ll want to be long-term. Joining Midan will give you an opportunity to:
M – Meet awesome people that you can form long-lasting relationships with and who care about you as a human being.
E – Engage with some of the brightest and most talented professionals in the industry.
A – Achieve greatness and excel in your area of expertise.
T – Be a part of a great TEAM that believes that in union there is strength and that everyone has something to contribute to the success of our organization.
WHO ARE YOU?
You always strive to do a great job and can work independently as well as in a team environment. You care about quality at every level and have great attention to detail. You love to learn and grow and be recognized for your valuable contributions. You’re not intimidated by innovation nor change. In fact, you welcome it. You also have:
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A minimum of 7-10+ years producing quantitative ad hoc market research within the custom market research industry. Supplier side experience strongly preferred, but will consider client-side experience, if relevant
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Experience in various quantitative research methodologies, including ATUs, market segmentation, choice modeling, etc.
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Knowledge of advanced statistical methods, such as regression analysis, cluster analysis, perceptual maps, conjoint analysis, discriminant analysis and others
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Expertise with SPSS, Q or similar statistical software highly desirable
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Experience with qualitative research and/or syndicated data a plus
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Demonstrated success managing research studies independently, from questionnaire design to report delivery, including multi-market and complex research studies
Education, Training and Network
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A Bachelor’s or advanced degree in Market Research, Marketing, Business, Economics, Mathematics or the Social Sciences
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Strong expertise in Excel and PowerPoint
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Experience in food/fresh meat industry a plus
